How did you attract/address your audience?
To attract my target audience, I choose romantic genre as that’s the age where people fall in love or want to meet their soul mate, similarly my protagonist is also in search of her soul mate. So I thought that this idea will grab my target audiences attention and they will be interested to come and watch my film.
To address my audience, I have used certain props and accessories for my audience to feel connected to the protagonists. For The main protagonist, I have shown her in usual clothing with a handbag and an overcoat. This shows her as a everyday girl and many of the female middle-aged audiences any feel related to the way she is dressed and the way she carries herself in the film. The boy is shown wearing a long overcoat, short hair and comes across as being very simple. Similarly, many of the male demography will also relate to his way of dressing and some may also relate of his sincere personality. The shopkeeper is shown as simple and is dressed as a normal aged-woman would dress. Her grey hair and certain accessories she is wearing, for example, a watch and a necklace, shows her age and also shows that old people also like to dress up and wear matching accessories. The slow and romantic music inside the shop matches with the genre and also reinforces a romantic feeling within the audiences as this reminds them of the genre. The setting of the shop is quite which also tells the audience that it’s a charity shop and mostly middle-aged people and older people go in there and not younger people.
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