Saturday, 20 December 2014

PLANNING - Peer Assessment

1. Describe the brand image 

- outcast
- dramatic, original
- loner

2. What conventions of the form/ genre can you clearly see?

- Lip-syncing
- Dramatic shots
- Running

3. What is your favourite shot in the music video?

- Fast forward in choppy music
- Last suicidal moment
- Fast car driving
- End shot, close up of his eyes

4. Who do you think the target audience is? 

- People who haven't found their place in society
- 18-30 year olds

5. What do you think could be added/ adapted in order to improve the overall impact of the music video?

- More variety of shots
- Cut on the beat more accurately
- Add some effects

This is the feedback which I got from few of my classmates on my music video. This peer assessment helped me to see what I did well and what I should change. As suggested by my classmates, I added few more shots, added more effects to make it look more interesting for the audience and edited the shots tightly. My classmates thought that the target audience are young adults which is absolutely correct. I choose young adults as my target audience because I did not wanted to focus on teenage age-group because many people would mostly focus on that age-group.



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